Category: Featured
Sales Beyond the Tasting/Tap Room: Maximizing Your Online Reach – Join Us on Feb. 10
by Craftwine.org | Jan 25, 2021 | Featured, Industry | 0 |
As the doors to tasting and tap rooms closed the challenge to open other sales windows began. Many turned to grow new sales channels that had previously remained underdeveloped, only to realize, the sales could not only sustain, but they could grow.
Read MoreManaging your risk series: contract review from grapes to glass
by Heather Cooke | Dec 30, 2020 | Business and Operations, Featured, Industry | 0 |
Winemaking is a complicated business, more complicated than many outside the industry realize. For craft grape growers and winemakers all hands are on deck to make sure that each step of the process ensures the best quality finished stock.
Read MoreLa Randonnée Wines: From Oregon to Ireland and Back
by Joe Campbell | Nov 16, 2020 | Featured, Industry | 0 |
Kevin Green has been on a never-ending quest whether it’s to solve a technical puzzle or to demystify a grape varietal—it’s a curiosity about life that keeps him going.
Read MoreSave the Family Farms Chronicles: Hoopes Vineyard
by Joe Campbell | Oct 27, 2020 | Featured, Industry | 0 |
Although there is no shortage of capital entering Napa, or businesses thriving in the corporate sector, family-owned grower-producers are swimming upstream to keep their businesses afloat. These multi-generational farmers and winemakers cannot remain economically viable without access to direct-to-consumer sales, namely in the form of tastings on their vineyard sites.
Read MoreVino-Sphere.com: Small Wineries Lead The Charge In Craft Wine Movement
by Craftwine.org | Oct 14, 2020 | Featured | 0 |
Two years ago when we first covered the Craft Wine Association, it was just started to bud. The group had less than a dozen wineries, but unlimited enthusiasm from CEO and founder Carole Lawson. The CWA has now blossomed with more than 55 wineries in locations from coast to coast in the US.
Read MoreWebinar: Email Marketing for eCommerce
by Craftwine.org | Sep 23, 2020 | Featured, Marketing and Sales | 0 |
Brooke Herron is an 18-year wine industry veteran who fell in love with the industry back in 2001...
Read MorePlayback: Ship Wine In Any Season With Liviri Vino!
by Craftwine.org | Sep 9, 2020 | Featured, Marketing and Sales | 0 |
Learn more about eliminating seasonal weather holds — for good — thermally protective Liviri Vino lets your customers get the premium bottles they want, when they want them. And since the entire container is reusable, say goodbye to single-use styrofoam, cardboard and ice packs for an unparalleled wine-without-waste experience. CraftWine.org hosted the webinar on September 3, 2020.
Read MoreWebinar: Using Seasonal Content To Grow Your Brand
by Craftwine.org | Sep 2, 2020 | Featured, Marketing and Sales | 0 |
Watch the replay of this webinar on using seasonal advertising to grow your brand featuring Laurie Milliotte with Outshinery.com. Craftwine.org hosted the webinar on August 27, 2020.
Read MoreSave the Family Farms Chronicles: Rahn Estate
by Joe Campbell | Aug 28, 2020 | Featured, Industry | 0 |
For Hannah and Dylan Rahn, growing grapes is all they have ever known as their father has been working in vineyards since they were very young. Several years later, their father would purchase 20 acres in Angwin, located in the Napa Valley. He designed and planted about 4 and half acres of vineyard, which is now Rahn Estate.
Read MoreShip your wine in premium packaging
by Craftwine.org | Aug 19, 2020 | Featured, Industry | 0 |
By eliminating seasonal weather holds — for good — thermally protective Liviri Vino lets your customers get the premium bottles they want, when they want them. And since the entire container is reusable, say goodbye to single-use styrofoam, cardboard and ice packs for an unparalleled wine-without-waste experience.
Read MoreSave the Family Farms Chronicles: Elkhorn Peak Cellars
by Joe Campbell | Aug 12, 2020 | Featured, Industry | 0 |
As the pandemic continues to hinder small businesses, wineries in Napa County find themselves at a crossroad where sales are being severely impacted by Napa’s land development restrictions, which has some of the most stringent statewide thresholds a winery must meet in order to develop an on-site production facility.
Read MoreWebinar: Closing Tasting Room Sales by Elizabeth Slater
by Craftwine.org | Aug 10, 2020 | Featured, Industry | 0 |
Always alert to the best new trends in the wine business, Elizabeth (or “E” as she is widely known) has become the recognized authority on customer engagement and experience-based sales. Her new series of seminars and workshops, tightly focused on these concepts, are now available to wineries and winery associations throughout North America.
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Recent Posts
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La Randonnée Wines: From Oregon to Ireland and BackNov 16, 2020
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Managing Your Risk – Smoke Taint WoesNov 12, 2020
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Save the Family Farms Chronicles: Hoopes VineyardOct 27, 2020
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Webinar: Email Marketing for eCommerceSep 23, 2020
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