There is research proving that consumers do care about the social impact of their purchases, but how do wineries share their commitments and efforts in space as small as a wine label? This spot is often crowded with required text, creative iconography, tasting notes, details about the vineyard, and everything else that can fit into that tiny rectangle.
One way that wineries can tout their background is by earning certifications. These often come with the use of a stamp that will indicate that the bottle was made under promised conditions. One of the most dynamic commitments is that of becoming a B Corporation (or B Corp).
Read more from Forbes: https://www.forbes.com/sites/jillbarth/2021/08/31/business-as-a-force-for-good